PR6 Programs for adherence to laws, standards, and voluntary codes related to marketing communications, including advertising, promotion, and sponsorship

Orion is committed to the commonly agreed ethical codes for marketing pharmaceuticals. In Europe, these are recorded in the Code of Practice on the Promotion of Medicines published by EFPIA, the European Federation of Pharmaceutical Industries Associations. Country-specific codes may be even stricter, which is the case in Finland where the Supervisory Commission operating under Pharma Industry Finland monitors the compliance with the code of ethics for marketing medicinal products. The committee issues admonitions and penalties depending on the severity of the case.

For the marketing of diagnostic products, EDMA provided recommendations to its member organisations. Orion Diagnostica is a member of SaiLab, a Finnish association of manufacturers of hospital laboratory equipment, and thus follows the recommendations of the European Medical Device association EUCOMED. No sanctions are included in these recommendations.

Orion expects every Orion employee to adhere to local legislation and marketing guidelines. The purpose of the sales and marketing training and coaching provided to Orion employees is to ensure employees’ familiarity with these practices and full compliance of marketing and sales operations. Training is continuous to ensure sustained competence and compliance.

When preparing marketing communications and advertising material, the legislative and regulatory compliance of the content is always checked and confirmed before publication.

PR7 Total number of incidents of non-compliance with regulations and voluntary codes concerning marketing communications, including advertising, promotion, and sponsorship by type of outcomes

Orion is not aware of any non-compliance with regulations and voluntary codes concerning marketing communications, including advertising, promotion, and sponsorship.